Mobile games are making more for Activision Blizzard than PC and console combined
Activision Blizzard has been a monolith in the gaming industry for nearly fifteen years, best known for titles that have dominated the markets like World of Warcraft, Diablo, and Overwatch. While its PC games have provided some of the greatest successes over the years, both critically and commercially, the company’s latest financial report lets on that the tides might be turning in a significant way for the company. During the second quarter of 2022, Activision Blizzard made more than half of its total revenue from mobile games, which is more than PC and consoles combined (thanks, PC Gamer).
While Activision Blizzard brought in $332 million in PC sales, and $376 million in combined console sales, mobile games raked in more than all the other platforms combined (including an extra $105 million in the “Other” category with revenue from distribution, esports leagues, etc.) with a staggering $831 million.
This time last year, the numbers were more evenly distributed — PC made $628 million, consoles made $740 million, and mobile games made $795 million. Activision Blizzard’s mobile games were still the highest earners, but the shift in revenue streams this year was substantial. In case you were wondering, a driving factor in the year-over-year growth is that developer King’s Candy Crush (published by Activision) is still somehow killing it.
This report is following two big news stories for Activision Blizzard over the past few weeks — gamers’ contempt for Diablo Immortal despite its huge sales numbers, and the Call of Duty franchise losing 50 million active players in the past year.
It’s pretty easy to make the connection on how these circumstances affected the company’s profits, especially considering one dude spent over
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